SM Youth
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in Sundae Scoop
Tee Party: Sixty shirts and sixty faces by the SM Youth
What started out as an online community, SM Youth has come a long way. It has grown exponentially, with a big portion of its success coming from the people who made a mark in the SM Youth go-see. More
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in Sundae Scoop
The New SM Men Plus Line
Style knows no boundaries, and fashion should be made available to everyone, even for the plus-size community. And while increasing efforts are being done to break stereotypes and discrimination, chef/restaurateur Luigi Muhlach has long dropped the idea that menswear fashion stops at 36-inch-waistline. More
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in Sundae Scoop
Jaime Borromeo and Julian Rodriguez Join SM Youth Runway
SM Youth presented its fun denim collection with two mall shows this month. It’s also the very first and official fashion show of the two SM Youth Go-See winners, Jaime Borromeo and Julian Rodriguez. More
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in Sundae Scoop
DENIM MISH MASH
SM Youth showcased the latest denim collection for two Saturdays straight, with the SM Youth brand ambassadors taking the lead in both shows that took place in SM Makati and SM Mall of Asia. Style influencers such as Deegee Razon, Kerwin King, Jerome Guerzon, Angelique Manto, Tricia Ramos, Angel Yeo, Pauline Suarez, Wanda Cheng, Angelie […] More
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in Sundae Scoop
Denim Invasion
It’s all about taking your look from day to night, especially for the youth of today. Wardrobe staples have to last, which means choices are made on quality and styles that will last you for years. More
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in Sundae Scoop
Meet the SM YOUTH GO-SEE Season 3 Winners
The SM Youth Go-See Season 3 has now come to an end, with a big reveal of the two winners last June 1 at the Cove in Okada Manila. In the past eight weeks, each of the eight episodes have challenged the 14 finalists and tested their limits. From solo photo shoots to being live […] More
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in Sundae Scoop
Havana Mix
The SM Youth Summer ‘18 Collection brings in everything you love and mixing them up to give you a whole new and cool look. More