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Adventure, culture, food, and unforgettable discoveries come together as I Heart PH partners once again with the Hong Kong Tourism Board (HKTB) for its highly anticipated Season 11. The award-winning lifestyle and travel show invites Filipino viewers on an inspiring journey through Hong Kong, showcasing how the city seamlessly blends heritage, creativity, innovation, and modern living.
Unveiled during the show’s media launch at Winford Resort Manila, the new season highlights a fresh side of Hong Kong that goes beyond the familiar tourist favorites. Through immersive storytelling and firsthand experiences, I Heart PH explores destinations, attractions, and local businesses that reveal why Hong Kong remains one of Asia’s most vibrant and dynamic cities.
According to Chian Jia Liew, Regional Director for Southeast Asia of the Hong Kong Tourism Board, the collaboration aims to inspire Filipino travelers to discover new experiences and hidden gems that make every trip to Hong Kong unique. From world-class attractions to authentic local encounters, the city continues to offer something exciting for every type of traveler.
This season takes viewers to remarkable destinations including the Hong Kong Palace Museum, where history and art come alive through rare artifacts and cultural treasures. Fans of pop culture can get up close to lifelike wax figures of global icons at Madame Tussauds Hong Kong, while those seeking a more laid-back escape can wander through Ma Wan 1868, a revitalized fishing village known for its heritage charm, scenic waterfront views, and breathtaking sunsets.
Food lovers are also in for a treat. The Ding Ding Foodie Tour offers a unique culinary adventure aboard Hong Kong’s iconic double-decker tram, allowing visitors to savor local flavors while exploring the city’s vibrant neighborhoods. Families, meanwhile, can immerse themselves in the magic of Hong Kong Disneyland, where beloved Disney stories, thrilling attractions, and seasonal festivities create memorable experiences for guests of all ages.
Beyond its famous landmarks, I Heart PH also shines a spotlight on local brands and entrepreneurs that embody Hong Kong’s creative spirit. Featured in the special episodes are artisanal bakery Bakehouse, heritage craft institution Kingston Engraving, popular gelato brand TeemTonefai, and lifestyle retailer Goods of Desire (G.O.D), whose products celebrate the city’s distinct culture and identity. Viewers will also discover Dara, a Filipino restaurant in Hong Kong that brings comfort food and a sense of community to Filipinos living abroad.
Another highlight is Old Town Central, one of Hong Kong’s most fascinating districts where history and contemporary culture intersect. From the timeless elegance of Luk Yu Tea House and the revitalized Central Market to vibrant street art along Hollywood Road and the creative hub PMQ, the area showcases the city’s ability to honor tradition while embracing innovation. Sophisticated dining, stylish retail concepts, and unique cultural experiences further reveal Hong Kong’s many dimensions.
Hosted by Valerie Tan, I Heart PH continues to inspire audiences with stories that celebrate travel, food, fashion, beauty, and lifestyle through a distinctly Filipino lens. Produced by TV& Media Productions, Season 11 premieres on October 25 at 11:30 a.m. on GTV, promising viewers a front-row seat to the experiences that can only be found in Hong Kong.
