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Manulife Philippines, the local arm of leading international financial services provider Manulife, wonthe Most Creative Marketing Campaign in the Philippines at the InsuranceAsia News Country Awards for Excellence 2025.
Manulife Philippines received the award for its ManulifeStories campaign, which showcased inspiring real-life stories from customers whose lives were positively impacted by the insurer’s comprehensive suite of products and solutions. These stories reflected how Manulife effectively addressed evolving health and financial needs through meaningful support and tailored coverage.
The featured stories are:
“Our mission to make decisions easier and lives better for our customers in the Philippines comes to life through the Manulife Stories campaign,” said Sonali Verma, Chief Marketing Officer, Manulife Philippines. “The experiences shared by our customers remind us that our interactions go beyond businesstransactions. We take pride in representing our commitment to being Filipino customers’ trusted partner towards a better, more financially secure future.”
Insurance Asia News is a leading regional publication, which offers commentary, features, and in-depth interviews for Asia’s insurance market. Now in its third year, the 2025 Philippines Awards for Excellence recognizes and rewards the accomplishments of market-leading companies and outstanding individuals, commending their pioneering efforts, innovation, and service to the insurance community.
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