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Danish Dairy Board wraps 3-year EU organic dairy education campaign in the Philippines
The Danish Dairy Board has concluded a three-year educational campaign, aimed at helping Filipino parents better understand why they should choose organic European Dairy. The campaign also explained what makes organic European dairy naturally good, what the EU organic logo means and how to identify certified organic products. More
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in ChewsDay, Sundae Scoop#NapapasarapPagKaingMangInasal goes full swing
Mang Inasal, the Philippines’ Grill Expert, has embarked on a campaign that acknowledges what its customers consider as the brand’s most endearing attributes– Ihaw-SARAP food with generous and abundant servings, all in an Unli-SAYA dining experience where customers can be true to how they prefer to enjoy their food. More
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in Sundae ScoopTatak ng Tapang, Tatak Ginebra: Honoring the Battle Scars of Real-life Courage
Ginebra San Miguel, the world’s largest-selling gin, once again elevates brand storytelling with its latest campaign, “Tatak ng Tapang, Tatak Ginebra.” A bold evolution of its enduring tribute to Filipino courage, the campaign shifts the spotlight to real people—four individuals whose strength is not portrayed through fiction, but etched in the scars they bear and […] More
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in Sundae ScoopJollibee makes Christmas season more joyful with “Buo ang Saya ng Pasko” campaign as Simbang Gabi begins
Jollibee is celebrating the Christmas season with its biggest holiday campaign yet as Filipinos across the country welcome the start of Simbang Gabi with back-to-back treats. The “Buo ang Saya ng Pasko” (The Joy of Christmas is Complete) campaign highlights the many ways Filipino families and communities celebrate the season today, creating a more joyful […] More
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Healthier Rides Ahead: inDrive Supports DOH’s Smoke- and Vape-Free Campaign
As part of the Department of Health’s (DOH) 100% smoke-and-vape -free rides initiatives, global ride-hailing app inDrive is taking a proactive step to promote wellness on the road. Working alongside the DOH, the Department of Transportation (DOTr), the Land Transportation Franchising and Regulatory Board (LTFRB), and other transport network vehicle service (TNVS) players, inDrive is […] More
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Buo ang Saya ng Pasko: Jollibee Reminds Us What Makes Christmas Truly Complete
This Christmas, Jollibee takes a more heartfelt turn—focusing on what makes the season meaningful: FAMILY. More
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PENSHOPPE SETS THE STAGE FOR UNITY WITH “ALL TOGETHER NOW”
Closing out an action-packed year of creative storytelling, bold campaigns, and community-first fashion, PENSHOPPE proudly announces its culminating initiative for 2025: “All Together Now.” This landmark campaign unites the brand’s full roster of endorsers in a powerful expression of style, community, and Filipino cultural resonance. More
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in WellnessDayInLife’s “Bahala Not” Campaign empowers Gen Z to be free while staying secured where it counts
First and Largest life insurer InLife is flipping a long-held Filipino mindset with its latest campaign: “Bahala Not.” More
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in Sundae ScoopManulife Philippines Wins Most Creative Marketing Campaign at InsuranceAsia News Awards for Excellence
Manulife Philippines, the local arm of leading international financial services provider Manulife, wonthe Most Creative Marketing Campaign in the Philippines at the InsuranceAsia News Country Awards for Excellence 2025. More
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in FlashDay, Sundae ScoopUnwrap the season in style with Vision Express
With the onset of the season of festivities, Vision Express, the leading premium optical retailer in the Philippines, officially launches its Fall/Winter 2025 campaign Unwrap the Holidays. This year, the brand invites Filipinos to celebrate in style by elevating their holiday looks, finding the perfect gifts through exclusive eyewear deals, and enjoying high-end eye care […] More
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LG REAFFIRMS UNIVERSAL VALUE OF LIFE THROUGH AI-POWERED BRAND CAMPAIGN
LG Electronics (LG) announced the success of its AI-powered Radio Optimism campaign, which revealed a universal truth: despite the rapid advances in technology, love and gratitude toward family and loved ones remain life’s foremost priorities. More
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in Monday HitsWESTLIFE ANNOUNCES ULTIMATE FLYAWAY FAN CAMPAIGN
To celebrate 25 years of music, memories, and unforgettable moments, Westlife is giving fans in the Philippines the chance of a lifetime to join them in London for their 25th Anniversary Concert at the Royal Albert Hall this October. More
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