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First-ever So Shop! Bazaar Brings Hundreds of Online Sellers Together

In its effort to empower online business owners, leading logistics company LBC Express Inc. held yesterday the first-ever So Shop! social sellers bazaar at Function Room 4, SMX Convention Center, Mall of Asia, Pasay City.

The bazaar brought together over 100 online business owners, thousands of shoppers, industry speakers, and influencers in one venue, making it both a shopping and learning experience in one. It also gave social sellers the opportunity to meet and connect with their customers in person, showcase their products, and transact using LBC’s Cash on Pick-up (COP) and Cash on Delivery (GOD) services. These services are designed to make online purchasing easier and more convenient for shoppers. With COP, LBC’s over 1,400 branches can serve as pick-up points for buyers to get the products they bought online while COD allows them to get it right at their doorstep.

Oliver C. Valentin, Executive Vice President and Chief Operating Officer for Philippine Branch Operations of LBC Express, Inc.

“With more and more Filipinos setting up their businesses online, we at LBC, believe that it’s high time to bring online businesses together, in one venue, and get to interact with their buyers live. So Shop! is our commitment to empowering micro, small, and medium enterprises in the country,” said Oliver C. Valentin, Executive Vice President and Chief Operating Officer for Philippine Branch Operations of LBC Express, Inc.

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For techies and gadget lovers, online gadget stores such as Kimstore, Juan Gadget, Droid Hero, and JBL Store PH provided exclusive deals and discounts. Beauty and makeup fans went gaga over the various shops: from Korean and Japanese beauty brands to sustainable beauty products. Those who love customized lifestyle pieces were also able to see their favorite online shops, making it a perfect venue to shop for personalized gifts including travel sets, accessories, kitchen wares and even early Christmas gifts!

Hosts 101.1 Yes FM DJ Rico Panyero and Love Radio DJ Raqi Terra

So Shop! also treated the shoppers to a host of surprises including Mystery Box gifts from participating social sellers and gadgets raffled off by LBC.

Business owners and aspiring entrepreneurs also learned from a lineup of industry speakers, business owners, and influencers who gave talks on topics relevant to growing their business.

Facebook Philippines Head of Agency Liam Capati showcased the power of Facebook ads and how it can help businesses reach their customers especially at a time when cutting through the clutter in the online space is crucial.

Canva Community Team Lead Gladys Lacorte emphasized the importance of having visually appealing social media pages through designs that represent a business’ personality. Creative Boss Founder Rachell Araja-De Luna, through her talk “DIY Your Dream Website,” discussed the simple ways a budding entrepreneur can create a website without breaking the bank. PLDT Vice-President for Digital Strategy and Consumer Disruptive Business Carlo Ople shared why businesses should be present on the digital space and how to effectively tap online communities to reach a specific target market.

Celebrity mom, wife, and entrepreneur Neri Miranda talked about her businesses and her role as a homemaker.

Content creator Wil Dasovich, who co-owns online merch store MerchBy, shared how he remained authentic throughout the years of being a known digital personality. Women entrepreneurs Kimstore Founder Kim Lato and Neon island Founders Alyssa Gibbs and Aira Medina shared what it’s like starting and growing a business, as women.

A panel discussion on the social impact of online businesses featured Jamico Jamiang, founder of sustainable businesses The Bamboo Company and Chesca De Mesa, oo-founder and managing director of Refuse PH. Joining them was Havas Media Ortega Head of Data and Analytics Phil Tiongson who gave the audience a glimpse of Havas’ global study centering around consumers’ mindful consumption.

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Written by dotdailydose

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