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Now on its second year, SM City Taytay recently inaugurated the highly-anticipated exhibit Barbie in the East: Wedding Edition.
In partnership with Richprime Global Inc., Mattel, Toy Kingdom and the Association of Tourism Officers of Rizal, the event is a showcase of the iconic Barbie dolls dressed as beaming bride and coincides with the celebration of 118th Araw ng Lalawigan ng Rizal and Barbie’s 60th Anniversary.
According to Paolo Gunao, Assistant Mall Manager of SM City Taytay, Barbie in the East aims to urge creativity to each participants representing their municipalities depicting their culture and lifestyle.
Meanwhile, Rizal Tourism Head Dra. Corazon Laserna expressed her gratitude to Barbie, Toy Kingdom and SM for joining together and allowing designers to showcase their creativity. “Pag tayo nagkaisa, nagbuklod sa ating lalawigan, kaunlara’y matatanaw.”
Official Photos by: Mark Vitasa Photography
The Barbie dolls were photographed in beautiful historical churches of each of the 13 towns and one city, all from the Rizal province symbolizing the Filipino heritage — a strong and significant part of each town’s tourism values.
Intricately designed and created by home-grown fashion designers, the wedding gowns depict the influence and style in their respective hometowns. The entries were judged by fashion industry experts Vince Sityar, Lloyd Arceo and Victor Harry Hartman.
The Barbie representing Municipality of San Mateo designed by Peñaflorida Atelier emerged as the grand winner, bagging 20,000 gift certificate.
Visit the 2nd floor, Bldg A of SM City Taytay to appreciate the amazing craftsmanship of each designer featured in Rizal from June 11-19, 2019.
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