MILO Philippines ushers in the much-awaited summer break as they officially launch the 2019 MILO Summer Sports Clinics today at KidZania. With its commitment to provide the nutritious energy to get more children into sports, MILO’s yearly program continues to offer a wide array of sports activities that kids can participate in throughout the summer.
Driven
by the “Get Your Child into Sports” campaign, the MILO Summer Sports Clinics
aims to reinforce the importance of sports in a child’s holistic development.
Children today are faced with numerous barriers that hinder them from engaging
into sports such as digital distractions, lack of safe play places, and fear of
trying. MILO’s annual summer clinic seeks to address these challenges by
highlighting sports as a means not only to get kids active, but also to teach
valuable life lessons one can learn outside the classroom.
COMMITMENT TO NUTRITION, HEALTH, AND WELLNESS. Nestle VP Willy de Ocampo shares the importance of getting kids into a healthy and active lifestyle.
“Getting
children involved in sports would be a more enjoyable and productive way to
healthy living,” said Willy De Ocampo, Business Unit Manager, MILO Philippines.
“We believe that physical and social development lay the foundation for a
child’s growth, which is why our MILO Summer Sports Clinics teaches children
the fundamentals of various sports in a unique and scientific way and helps them
develop character-forming values.
Energizing More Children
This
year, MILO makes the Summer Sports Clinics accessible to more aspiring young
athletes as they continue their expansion in the Visayas and Mindanao region.
The clinics will be available starting end-March, in over 700 venues to more
than 30,000 children nationwide.
DISCIPLINE ON DISPLAY. Young members of the Philippine Taekwondo Association (PTA) showcase their martial arts skills to open the program.
Arnis,
Ultimate Frisbee, and Wushu are this year’s newest additions to the program’s
sports offerings. Apart from those sports, the MILO Summer Sports Clinics will
continue to provide training to different sports disciplines, namely Badminton,
Basketball, Chess, Fencing, Football, Futsal, Golf, Gymnastics, Karatedo, Lawn
Tennis, Parkour, Swimming, Table Tennis, Taekwondo, Touch Rugby, and
Volleyball.
To enhance the summer clinic experience of the
participants, select clinic organizers will offer a MILO Welcome Kit that
contains an exclusive Summer Sports Clinics drawstring bag and MILO to ensure
the participants will get their Champion Energy Nutrients when they embark on
their summer courses.
“MILO contains Champion Energy Nutrients such
as milk, Protomalt, B-Vitamins, and Iron to help children get active especially
in sports,” said De Ocampo. “So, not only will the kids get the athletic and
social benefits at the Summer Sports Clinics, they will also be provided with
the nutritious energy of MILO.”
Nourishing Champions Through
the Years
For
more than 35 years, MILO prides itself in partnering with a roster of esteemed
organizations such as the BEST Center and Philippine Taekwondo Association
among many others, that have been instrumental in maintaining the sports
excellence that the Summer Sports Clinics is known for.
BUILDING THE NATION THROUGH GRASSROOTS SPORTS PROGRAMS. MILO Sports Marketing Executive Lester P. Castillo talks about the brand’s vision to bring invaluable sports opportunities to more and more children around the country.
SHARING IN VALUES-DRIVEN ADVOCACY. DepEd Usec. Tonisito Umali takes pride in the longstanding, meaningful partnership with MILO in aiding youth development.
Expert
coaches and instructors who have competed and won in local and international
competitions such as the Southeast Asian (SEA) Games and the Olympics will
handle the programs. These mentors use modern and scientific approaches that
will help participants gain appreciation for the different sports, live a
healthy and active lifestyle, and embody the morals of discipline, confidence,
teamwork, perseverance, and hard work.
ONCE A CHAMPION, ALWAYS A CHAMPION. MILO Champion and former national athlete Japoy Lizardo shares his inspiring journey into sports, as a product of the program himself, and how it has helped him now as a proud coach and father.
By
centering on values in sports, MILO’s Summer Sports Clinics along with its
other sports programs, have created outstanding personas in the sporting scene.
The roster of alumni includes BEST Center graduate Chris Tiu, Taekwondo clinic
graduate and SEA Games medalist Japoy Lizardo, and Gymnastics clinic graduate
and SEA Games gold medalist Kaitlyn De Guzman.
NOURISHING AMBITIONS THROUGH THE SSC. MILO Sports Marketing Executive Luigi Pumaren encourages parents to get their kids into sports this summer to learn values such as teamwork, discipline, and confidence.
“We
look forward to nurture more children to be champions not just as athletes but
also as individuals,” said Luigi Pumaren, MILO Sports Executive. “We encourage
parents to introduce their kids to a fun, active and healthy lifestyle and make
their summer worthwhile with the MILO Summer Sports Clinics.”
ENERGY TO GET YOUR CHILD INTO SPORTS. MILO Philippines and partners launch the 2019 Summer Sports Clinics (from L-R: Lester P. Castillo, MILO Sports Marketing Executive; Willy de Ocampo, Nestle Philippines Vice President; Usec. Tonisito Umali, Department of Education; Japoy Lizardo, MILO Champion and Taekwondo coach; Igor Mella, Parent Speaker and Taekwondo coach; Tourino Dilaga, Kidzania Manila COO; Luigi Pumaren, MILO Sports Executive; Robbie de Vera, MILO Consumer Marketing Manager)
Get your child into sports and enroll them in
the MILO Summer Sports Clinics!
The
2019 MILO Summer Sports Clinics is endorsed by the Department of Education,
Philippine Olympic Committee, Philippine Sportswriters Association and is in
partnership with Chris Sports, SKLZ, Wilson, and Rain or Shine.
For more
information on the MILO Summer Sports Clinics and MILO Philippines,
log on to the official website (http://www.milo.com.ph) or the MILO Philippines Facebook page (https://www.facebook.com/milo.ph). Follow MILO on Twitter (@MiloPH) and Instagram
(@MiloPhilippines).
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