When it comes to the perfect lipstick, why choose between color and hydration when you can have both? Introducing the EB Plus Moisture Boost Lipstick—a lightweight, pigment-packed lippie infused with Hydracore Technology to keep your lips beautifully colored, nourished, and moisturized all day long. More
Ever Bilena Beauty Bar extended to February 16 plus new exciting additions in SM Clark Great news, beauty lovers! Due to overwhelming demand, the Ever Bilena Beauty Bar activation at SM Clark Department Store is now extended until February 16, 2025. If you haven’t had the chance to experience the viral “Fit All You Can” […] More
The wait is over! The Ever Bilena Beauty Bar is back and better than ever, bringing its much-loved “Fit All You Can” activity to SM Clark. Ongoing until January 31, 2025, this exclusive pop-up is a can’t-miss event for beauty lovers! More
Ever Bilena kicked off 2025 with style at its Y2K-themed event, Ever Bilena Hello 2K25, held at the Metrotent Convention Center. Hosted by Betong Sumaya and Mika Reyes, the celebration brought together employees for an evening of performances, recognition, and excitement. More
The Chamber of Cosmetics Industry of the Philippines, Inc. (CCIP) concluded 2024 with a festive and meaningful event during its 4th General Membership Meeting (GMM), aptly titled Cocktail Night, held at Revel at the Palace. Members arrived in their finest party outfits, ready to celebrate the close of the year in style and camaraderie. More
Ever Bilena Cosmetics, Inc., the country’s leading local cosmetics company recognized the outstanding achievement of 2024 Olympic Bronze Medalist Aira Villegas by awarding her a Php 250,000 business package. Villegas, a standout boxer at the Paris Olympics, was warmly welcomed with a simple lunch gathering at Ever Bilena’s Headquarters by executives including Denice Sy, chief […] More
The Chamber of Cosmetics Industry of the Philippines (CCIP) held its third quarterly General Membership Meeting at the SMX Convention Center, focusing on “AI: The Beauty Revolution.” More
Calling all lipstick lovers and beauty enthusiasts! July just got a whole lot more colorful with amazing deals happening all month long at Watsons and SM Beauty Department Stores. More
The Chamber of Cosmetics Industry of the Philippines (CCIP) commemorated its Golden Anniversary with a grand celebration held at the OKADA Golden Ballroom. More
The search for the next Miss Philippines Earth 2024 is on as the pageant gears up to crown the country’s next environmental ambassadress. Now on its 24th edition, this competition transcends the typical beauty pageant. It seeks a woman who is not only beautiful on the outside but also possesses a deep understanding and commitment […] More
It’s no-brainer that Filipino beauty is on fire! If you’re looking to achieve those gorgeous, full brows that frame your face perfectly, then it’s high time to ditch the tweezers and check out these micro blading eyebrow pen recommendations. More
The Filipino beauty space is embracing a new wave of empowerment: the power of the dupe. Move over, high-end darlings, because local brands are offering exceptional quality at accessible prices, all while catering specifically to Filipino needs and preferences. This savvy shift isn’t just about saving money, it’s about celebrating local gems and discovering products […] More