Over the last decade, there has been a growing preference for products made by companies that have built purpose and sustainability into their business model. Research also shows that consumers are now willing to change their consumption habits to lessen their negative impact on the environment.
In this modern and more environmentally conscious society, it is crucial to effectively communicate how a company is doing good in the world. This is now regarded as a competitive advantage that attracts and retains employees, helps protect against issues, and creates trust so that people will choose your services and your products over others again and again.
Global technology leader Epson had the foresight to create a company built on purpose and guided by the keywords “integrity and effort”. Since its founding in the 1940s, Epson’s drive to innovate and to form a strong commitment to both local and global environmental preservation has only continued to grow throughout the organization. Beginning with a pledge to keep Lake Suwa in the Nagano prefecture clean, Epson later became the first company in the world to declare that it would eliminate ozone-depleting CFC’s from its operations, which it did across the group in 1993. Epson joined the United Nations Global Compact in 2004, and later declared a commitment to support the U.N. Sustainable Development Goals (SDGs). In the Philippines, Epson’s manufacturing plant in Batangas now runs on 100% renewable energy, achieving the company’s global commitment to shift to renewable energy across all manufacturing sites ahead of the 2023 deadline. The factory began its transition to geothermal and hydroelectric power in 2021, in addition to in-house power generation mega solar power.
Products designed to be better for the environment
Across the business today, Epson continues to leverage on its efficient, compact, and precise technologies to drive innovations that will make the world a better place.
From conception to completion across the complete product range, products are designed to be more eco-friendly by eliminating hazardous substances. You will see this in the ‘heat-free technology’ employed by Epson printers to eliminate heat from the printing process, thus consuming far less electricity compared to laser printers. You will also see this in high-capacity ink tanks which significantly reduce environmental impact while boosting operational efficiency.
“We are committed to transform businesses by providing energy-efficient innovations that have the least possible impact to the environment,” explained Masako Kusama, President of Epson Philippines Corporation. “Starting within the workspace, we designed our inkjet printing products to offer more cost-efficient solutions that are better for the environment, and we continue to innovate with sustainability as a key feature of our products.”
Meanwhile, on the shop floor, products developed by Epson teams based on customer feedback are enabling better productivity, efficiency, and lower environmental impact. Epson’s reliable robotics solutions are automating processes in labor-intensive industries to enable employees to leave behind harsh working conditions and long hours. Piezoelectric inkjet systems in digital textile printers are also driving a technology shift from analog, help textile manufacturers cut waste material by up to 95%, enable faster turnaround and the flexibility to run short-run jobs on a wide range of material.
Purpose in how Epson’s activities and how teams work
This desire to make the world a better place is embraced and evident in the Epson work ethic, which embraces the desire to build purpose and sustainability into the details of innovation and daily life. Epson’s new office and solution centers are the ultimate testament to this, where its own products are used to support a hybrid workplace while reducing power consumption and waste. Workspaces are designed to be more energy efficient with layouts that allow resources to be better shared, enabling collaboration across teams that produce their best work.
Epson teams all over the world work together to drive meaningful impact on worldwide corporate efforts related to climate change and social causes. These efforts focus on promoting human rights, environmental initiatives, diverse workforce representation, and the adoption of sustainable practices in managing the supply chain.
“Our mission is to build stakeholder trust as we grow and prosper with communities and to help create a better world,” concluded Kusama. “Aligned with our vision of a sustainable future, we are dedicated to laying the groundwork for a low-carbon society and will journey to keep educating the public for longer lasting impact.”