Global apparel retailer UNIQLO today announced the launch of PEACE FOR ALL, an ongoing commitment to support peace efforts worldwide that uses UT (UNIQLO T-shirt) as the means for everyone to express their individuality. Conducted in collaboration with world-renowned leaders in the areas of art, design, literature, science and sport, PEACE FOR ALL aims to raise funds by selling T-shirts with designs that convey a desire for peace. UNIQLO parent company Fast Retailing Co., Ltd. will donate all profits from sales, no less than 20% of the sales price of each shirt, to organizations that provide humanitarian aid to those affected by poverty, discrimination, violence, conflict and natural disasters.
“In May this year, UNHCR, the UN Refugee Agency, announced that the number of forcibly displaced people worldwide now exceeds 100 million. For people who have been forced to flee their homes, support such as clothing, water, food, medicine, and a safe place to sleep, are vital. Over the years we have engaged in a number of initiatives to assist those forcibly displaced, thanks to the support and cooperation of our customers,” said Tadashi Yanai, Fast Retailing Chairman, President & CEO. “UNIQLO ‘LifeWear’ is everyday clothes for daily lifestyles. PEACE FOR ALL is a new LifeWear initiative aimed at aiding those affected by conflict and war and helping to spread the message of peace all over the world. T-shirts have the power to convey a message. Even if you find it difficult to express your own voice, you can participate easily by wearing one of our UTs. The world needs peace now more than ever, and I hope that with PEACE FOR ALL, this message can be even stronger!” he added.
UNIQLO has enlisted initial participation for this project from five creators from various fields who it has collaborated with in the past and will have a synchronized global launch of T-shirts with individual slogans and designs on Friday, June 17.
Donations raised through PEACE FOR ALL will be allocated to a number of organizations including the following:
UNHCR UNHCR, the UN Refugee Agency, leads international action to protect people forced to flee because of conflict and persecution. We deliver life-saving assistance like shelter, food and water; help safeguard fundamental human rights; and develop solutions that ensure people have a safe place to call home where they can build a better future. www.unhcr.org
Save the Children Save the Children is an international NGO that works to make children’s rights to survival, development, protection, and participation a reality worldwide. It was established in the UK in 1919 and is currently at work in approximately 120 countries.
Plan International Plan International is an independent development and humanitarian organization that advances children’s rights and equality for girls. We believe in the power and potential of every child. But this is often suppressed by poverty, violence, exclusion, and discrimination. And, it’s girls who are most affected. Working together with children, young people, our supporters, and partners, we strive for a just world, tackling the root causes of the challenges facing girls and all vulnerable children.
UNIQLO will actively promote PEACE FOR ALL through in-store materials, SNS, official UNIQLO App, and the company website. Supporters of these efforts should be sure to check the special websites and in-store posters for more information.
UNIQLO continues to earnestly consider what it can do to create a future in which all people are able to live safely, as well as to bring about world peace, and make the world a little bit better. The company will continue to assist these activities and promote them further around the world.
For more details, visit: https://www.uniqlo.com/ph/en/contents/feature/peace-for-all/.