This year, to celebrate its 5th year anniversary, Write On Track (WOT) a full-service marketing agency established in 2013, will give back to the community with an advocacy close to its hearts: Environmental Preservation and Animal Welfare Protection.
Aligned with its mission to practice social responsible business, WOT presents “Juan Earth” happening on September 29 at the Activity Center of Bonifacio High Street (along 9th Avenue). Symbolized by a footprint, the event aims to seal and instill the Pinoy “Juan” duty to protect the earth and all who lives in it.
Targeted towards the youth of our society, the Millennial, attendees and guests can expect activity areas for photo exhibits, Non-Government Organization (NGO) booths for volunteerism, retail and food booths, and pet socialization area. Guests can also expect performances, talks, demos, and workshops all gearing towards the Juan Earth advocacy.
Event partners are the following NGOs: University of the Philippines Marine Science Institute (UPMSI) for the Giant Clam Preservation Project (Adopt-a-Giant Clam); Haribon Foundation, Inc. for the Reforestation Project (Adopt-a-Seedling); CARA (Compassion and Responsibility for Animals) Welfare Philippines for the Dogs and Cat Adoption Project; SIFCare (Science of Identity Foundation Community Assistance for Responsible Existence) – CURMA (Coastal Underwater Resource Management Actions) for the Pawikan Preservation Project (Adopt-a-Pawikan Nest); MWW Philippines (Marine Wildlife Watch of the Philippines); FEED, Inc. (Fostering Education and Environment for Development); and Earth Island Institute Philippines.
University and college organizations have also signed commitment with Juan Earth such as: University of the Philippines (UP) Club for the Environment and Tourism (a.k.a. UP Club Ecotour); UP-Manila One Earth; UP Los Banos Veterinary Medical Students’ Society; Ateneo de Manila University (ADMU) Ateneans Guided and Inspired by Love for Animals (AGILA); Environmental Advocates Reaching Towards Humanity (EARTH) – University of Sto. Tomas (UST); Polytechnic University of the Philippines (PUP) Teatro Komunikado; and Far Eastern University Institute of Arts (FEU-IAS) Dance Company.
With the overwhelming participation of the NGOs as well as the student organizations, Juan Earth has also attracted corporate partners such as: Coffee Bean and Tea Leaf; Pet World, Harmony and Wellness (Diamond); Heart of Phoenix Travel, Inc. (HOP Travel); Indigo Property Management, Inc.; Wei Wei Cold Store; Hobbes and Landes; GT Bicycles; Pretty Huge Obstacles; 11FTC Enterprises; and UAA Kinming, among others. Media partners like muniTalks, WhenInManila.Com, Philippine Primer, and The Fort City have also committed to do their “Juan” simple step towards protecting Mother Earth through media mileage. Select bloggers and vloggers alike are also sending out their own commitment and pledges in disseminating the event details.
For more information about Juan Earth, you can visit www.juanearth.com.