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A top concern of Filipinas today is the stress from commute where they are constantly exposed to not just the worsening traffic but the daily exposure to pollution.
We know that dust particles and air pollutants can wreak havoc in one’s health leaving you sick and tired. But did you know that pollution also suffocates hair, causes it to weaken which leads to hair fall? It’s like hair asthma!
This is an everyday struggle for Filipinas that is often overlooked. Just imagine all the particles and pollutants that settle on our hair and the stress our hair goes through the moment we step into the busy city streets.
“Scientific tests have revealed that hair exposed to highly polluted environments for three days can take on so many particles that its total weight can be more than 3% of its initial total weight. Not only does this weigh down your hair, but also renders the hair up to 20% rougher in texture. If left untreated, this additional roughness results in hair more prone to hair fall due to breakage.” – Senior Scientist P&G Hair Care, Asia Pacific, Saint Tiu
With air pollution as a key problem in Southeast Asia, Pantene has an especially formulated shampoo and conditioner to help women protect their tresses from weakness that leads to hair fall.
Pantene’s Hair Fall Control Shampoo contains Pro-V formula that protects hair from root to tip, shielding it from pollution. It also contains micro-bubble technology that features ingredients that are even smaller than some of pollution’s tiny dirt and dust particles, easily reaching and removing pollution particles from the hair cuticles and pores. Its micro-Keratin Damage Blocker technology purifies hair from unwanted heavy metals that can also damage hair. Ultimately, Pantene’s Hair Fall Control Shampoo transforms weak hair into strong hair so it is resilient enough to fight hair fall caused by breakage, even when it is exposed to extreme pollution.
For best results, Pantene Hair Fall Control Shampoo should be followed by Pantene Hair Fall Control 3 Minute Miracle Conditioner, which repairs 3-months of damage in just 3 minutes and protects hair from the damaging elements of pollution. It uses anti-oxidants called Histidine which gets inside the hair and removes heavy metals such as from pollution particles, preventing any further damage. Pantene’s Pro-Vitamin ingredient called Panthenol, penetrates to fill-in voids, further strengthening the hair. Fortified hair from the inside is therefore made stronger.
Having won Cosmopolitan’s 2017 Beauty Award for Best Conditioner back to back for the past 3 years, Pantene 3 Minute Miracle Conditioner is no doubt the best for Filipinas.
Why 3 Minute Miracle is named the Best Conditioner
3 Minute Miracle provides long lasting moisture
Worried about dry, frizzy hair as the day goes by? Pantene’s 3 Minute Miracle Conditioner now contains 40% more⁺ Deep Repair Essence so you get more actives to restore your hair’s health. As a result, hair can withstand damage from pollutants that can lead to breakage and hair fall. The Pro-Vitamin formula penetrates deeper into the hair’s inner core. It is specifically created to target the most damaged parts of the hair, which makes sure that the key ingredients are deposited onto each strand’s driest areas, making it smoother, shinier and stronger*.
3 Minute Miracle is lightweight, without the greasy feel
Say goodbye to that heavy, greasy feeling as the Pantene 3 Minute Miracle Conditioner wraps around hair evenly and lightly – giving you free-flowing, smooth hair without the weight.
3 Minute Miracle evenly spreads for intense repair root to tip
Pantene 3 Minute Miracle Conditioner is not lumpy and spreads evenly. With its Smart Targeted Technology, it gives hair more strength from root to tips, leaving it up to 10 times more resilient against combing damage*. 3 Minute Miracle Conditioner evenly yet thinly wraps around the hair fiber, creating an outer shield protection. It repels unwanted particles from depositing on the hair’s surface. It also prevents the good stuff inside the hair, such as moisture from escaping.
To make women feel even better, Pantene’s hair fall regimen has a clean refreshing scent using its well-loved signature perfume – a fresh wild strawberry and raspberry base, enveloped in a floral creamy musky heart, underscored with warm vanilla. Its fruity and refreshing scent will definitely uplift one’s spirit.
Definitely, Pantene Hair Fall Control is a great way for modern Filipinos to deal with the hazards of city living. As the environment continues to change, so do the needs of consumers. Hair has the power to express one’s identity and weak hair can affect one’s confidence.
Pantene is dedicated to pioneering innovation that continues to meet these ever-changing needs: to repair and protect your hair against pollution and to ensure that every woman is strong and beautiful from the outside-in.
For more information about Pantene Pro-V Hair Fall Control Shampoo and Pantene Hair Fall Control 3-Minute Miracle Conditioner, visit www.pantene.com.ph and follow Pantene Philippines (@PantenePhilippines) on Facebook, Twitter and Instagram.
