beverage
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Dare to Switch: LIFT Brings the Challenge to MassKara 2025
This year’s MassKara Festival is about to get even more exciting as LIFT, the newest drink from Coca-Cola Philippines, joins the celebration with its first major festival activation. From October 17 to 19, festival-goers can visit the LIFT booth along Lacson Street and take on the brand’s signature “Dare to Switch” challenge, a call to […] More
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in ChewsDayDare to Switch: LIFT — The New Drink for the Always‑On Generation
Life these days? It’s a constant switch up. One minute you’re grinding on school or work, next you’re vibing with your crew, then jumping into an all-night game or passion project. Filipinos are pros at shifting modes—and now there’s a new drink in town made exactly for that: LIFT! More
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in ChewsDay, Sundae ScoopBacolod Goes Lift Mode: Coca-Cola PH Introduces New Beverage Lift with Epic Unveiling
Coca-Cola Philippines has launched Lift, its newest invigorating drink powered with Vitamin B3, Zinc, and Caffeine to energize today’s generation of go-getters. With its vibrant citrus taste and empowering call to Go Lift Mode, the new drink, now available in Western Visayas, is designed to inspire consumers to break from routine and embrace life with […] More
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Coca-Cola opens new beverage kiosks at LRT stations
Coca-Cola Europacific Aboitiz Philippines (CCEAP) is making every day commutes more refreshing with the launch of new Coca-Cola Refresh Stations in Baclaran, EDSA, Blumentritt, Fernando Poe Jr., and Balintawak stations along LRT Line 1, bringing ice-cold Coca-Cola beverages to key transit hubs. More
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in Sundae ScoopMaking Friztory: Goodday Friz Breaks GUINNESS WORLD RECORDS™ For Largest Carbonated Beverage Party with 766 Participants
It was fizzy. It was flavorful. It was Friztory in the making. Goodday Friz, a carbonated cultured milk drink, officially exploded onto the scene with a GUINNESS WORLD RECORDS™-breaking launch. The event brought together 766 Filipinos to set a new world record for the Largest Carbonated Beverage Party. More
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in ChewsDay, Sundae ScoopGoodday makes ‘Friztory’ with Guinness World Record-breaking soda party
Something fizzy, fun, and “friztastic” is coming your way. Asahi Beverages Philippines and Universal Robina Corporation are about to make “Friztory” with the launch of their boldest beverage innovation yet—Goodday Friz, happening on July 30, 2025, at Blue Leaf Cosmopolitan, Bridgetowne in Quezon City. More
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in ChewsDayExperience refreshing coolness with the newest C2 Freeze Melon
Warm days can get you feeling uncomfortable, particularly those high-temperature mornings and afternoons that leave you sweaty and drained. In moments like these, it’s always nice to enjoy a refreshing drink to help you stay cool and relaxed throughout the day. More
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in ChewsDay, Monday HitsPepsi Soundbites: The playlist that turns your solo dining into a flavor- packed experience
Have you ever wondered why food tastes better with music? Science says it’s not just in your head—it’s in your ears! Introducing Pepsi Soundbites, an exciting new way to enhance your taste experience through sound. Now available at 7-Eleven Newport, this innovative experience lets you unlock better, bolder flavors with every sip of Pepsi Zero […] More
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in ChewsDayGet Your Korean Drink Fix with Chingu Café’s Ready-to-Drink Coffee, Teas, and Ades—Now in the Philippines!
There are many lasting things from Korea that many Filipinos have come to love – KPop, KDrama, 10-step skincare routines, fried chicken, face masks – and now ready-to-drink beverages. More
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Get Your Zing On at the Del Monte Fruity Zing Tunnel!
Hey friends! Ready to ditch the daily grind and dive into an experience that’ll totally boost your mood? Swing by the Del Monte Fruity Zing Tunnel at C1 Park, Bonifacio High Street Central (right in front of Shake Shack) from August 2-4, 2024, 2-10 PM. This is the ultimate escape from life’s little annoyances—whether it’s […] More
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in ChewsDayJack Daniel’s® and Coca-Cola Zero Sugar ARTD now available in the Philippines
In an exciting development for the Philippine ready-to-drink market, Jack Daniel’s® and Coca-Cola launched the Jack Daniel’s and Coca-Cola Zero Sugar alcoholic ready-to-drink (ARTD) beverage this May. More
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in ChewsDay, WellnessDayRESEARCH SHOWS FOOD AND BEVERAGE COMPANIES COMMITTED TO PLASTIC REDUCTION, PROMPTED BY CONSUMER DEMAND
Today’s food and beverage (F&B) companies are poised to minimize plastic as a favored [2] packaging material, as recent research has unveiled that three out of the top five commitments made by business leaders to address sustainability challenges include the reduction of plastic usage.[3] Tetra Pak’s research examined F&B manufacturers’ attitude to sustainability, now and […] More
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